Audience Driven
Advertising

Advertising Quality Pillars

Anti-Fraud : Advertising seen by a human, not a robot. Properly audited by third-party trusted sources.

Brand Safety: Advertising seen within a context that will not damage your brand’s reputation. 

Viewability: Advertising seen by a human in a web browser for a suitable period of time. 

AUDIO

CAPTIVATE AUDIENCES: Connect with audiences across their favorite streaming platform

PREMIUM CONTENT: Custom creative, host reads, and innovative audio opportunities 

ON-THE-MOVE: On the road, for a walk, or at the gym, we take our audio everywhere we go.

CTV

CAMPAIGN OPTIMIZATION: Best in class first and third party targeting and measurement integration

CTV EXCHANGE: CTV-specific marketplace focused on shorter pipes between buyers and sellers

REAL-TIME ANLYTICS: Comprehensive real-time reporting for optimization and troubleshooting.

TIME-BASED DOOH

FLEXIBLE LOCATION PLANNING: Strategically decide when and where to run OOH campaigns.

MAXIMIZE AUDIENCE TARGETING: Engage your customers and audience along their journey with highly-targeted and personalized outdoor advertising

REAL-TIME MONITORING DASHBOARD: Track performance, measure impact, and optimize with decisions based on analyzed data.

SMART SMS

CONNECT WITH USERS ON THE GO: Reach users at their preferred method communication 

DRIVE ACTION: Whether it’s an offer, content, or event drives users to an action or a landing page

MEASURE SUCCESS: Real time performance management  in our dashboard

DASHBOARDS

STREAMLINED REPORTING: Visualization of data, optimizations and results in real-time with 24/7 access

OMNI-CHANNEL REPORTING: Centralized reporting despite the channel or tactic

DATA COLLABORATION: Work collectively on what the dashboards should show, how to read them, and how to optimize.

UNLOCK YOUR DATA'S POTENTIAL WITH VARRO MEDIA